Clothing

Seven from SEVEN – Paninaro Style

If you’re not sure what a Paninaro is then that’s probably fair enough, considering it was a relatively small social phenomenon that took place in Northern Italy in the 1980’s. Basically, these Italian fellas were obsessed with designer clothing, motorbikes and generally living quite a lavish life. Think Once Upon a Time in Hollywood, but based in Milan, Brad Pitt is Italian and he likes wearing Moncler and CP Company. If you were to make a Paninaro mood board on Pinterest you’d probably include lots of denim, lots of leather shoes and lots of nice outerwear.

To give you a head start on that mood board, we’ve compiled a list of seven of our favourite Paninaro-esque items from our friends over at SEVEN STORE. You wouldn’t look out of place scranning a burger in 1980’s Bologna sporting any of this garb, trust us.


Moncler Gui Gilet Vest

It would be rude to not start this list with an item the same colour as the banner. This gilet from Moncler is pretty suave, big fan of the collar and we’re sure it’s full of the finest goose feathers around.

Polar Skate Co. Big Boy Pant

These jeans are about the perfect wash for a Paninaro, from what we can tell from Google Images that is, we don’t know any personally.

District Vision Keita And Wander Titanium Glasses

Obviously you’ll need a good pair of shades when you’re gunning it through Northern Italy on your motorbike, these are titanium too so they’re less likely to break when you fall off.

Massimo Osti Studio Continuative Logo Sweatshirt

A nice bright sweatshirt. Looks like it fits pretty well too. We wouldn’t advise wearing this with the gilet, would be too much colour that.

Noah Recycled Denim Core Logo 5 Panel Cap

Even Paninaro’s have bad hair days, and caps are perfect for sorting that out. The benefit of this one is that it matches your jeans.

Timberland Authentic Boat Shoe

A very nice shoe. We’re a bit cautious of boat shoes sometimes but the sole on these let people know that you don’t watch rugby.

C.P. Company Corduroy Lens Overshirt

Pretty sure that Paninaro’s were into their nice fabrics, this C.P. Company shirt is made of corduroy which is a nice fabric.

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