Clothing

Fera and their love for a label

We concern ourselves with clothing on here on a regular basis. We like hoods, coats, jeans even. All that stuff. But one thing that doesn’t often get considered is the impact of a good quality logo. Nice design, colours, detail. You know what I mean?

Anyway, unrelated to that but also very related to it, Fera dropped us a line about that very subject recently. Their eye forĀ label-makingĀ is strong. They note that it’s the last thing you see before pulling on a jacket, and the last thing before hanging it in the wardrobe which is true isn’t it?

With that in mind now is a good time for you to pop to their website here and check out not just their lovely outdoor garms but the lovely touches of artwork that form their branding and labels.

See more here

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